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Focus SUP Hawaii was founded in 2008 to design a diverse range of stand up paddleboards that stand out, are technically superior, and performance motivated. The purpose of Focus SUP Hawaii is to bring the best and most diverse variety of standup paddleboards to the marketplace. Paddle on the same boards used and inspired by Mo Freitas, and Pat Rawson!
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8'9" TORPEDO Surf Stand Up Paddle Board Focus SUP Hawaii 8'9" TORPEDO Surf Stand Up Paddle Board Focus SUP Hawaii

A performance Surf SUP by Focus SUP

ACT: $1,335.00
9'6" TORPEDO Surf Stand Up Paddle Board Focus SUP Hawaii 9'6" TORPEDO Surf Stand Up Paddle Board Focus SUP Hawaii

A performance Surf SUP by Focus SUP

ACT: $1,375.00
9'0" CLASSIC Surf Stand Up Paddle Board Focus SUP Hawaii 9'0" CLASSIC Surf Stand Up Paddle Board Focus SUP Hawaii

Designed to perform and glide with classic longboard style.

CFX: $1,690.00
9'6" CLASSIC Surf Stand Up Paddle Board Focus SUP Hawaii 9'6" CLASSIC Surf Stand Up Paddle Board Focus SUP Hawaii

Designed to perform and glide with classic longboard style.

CFX: $1,770.00
10'0" CLASSIC Surf Stand Up Paddle Board Focus SUP Hawaii 10'0" CLASSIC Surf Stand Up Paddle Board Focus SUP Hawaii

Designed to perform and glide with classic longboard style.

CFX: $1,715.00
9'0" SMOOTHIE All Around Performance Stand Up Paddle Board Focus SUP Hawaii 9'0" SMOOTHIE All Around Performance Stand Up Paddle Board Focus SUP Hawaii

Delivers the all around performance you need.

EWE: $1,335.00
ACT: $1,655

9'6" SMOOTHIE All Around Performance Stand Up Paddle Board Focus SUP Hawaii 9'6" SMOOTHIE All Around Performance Stand Up Paddle Board Focus SUP Hawaii

Delivers the all around performance you need.

EWE: $1,355.00
ACT: $1,740

10'0" SMOOTHIE All Around Performance Stand Up Paddle Board Focus SUP Hawaii 10'0" SMOOTHIE All Around Performance Stand Up Paddle Board Focus SUP Hawaii

Delivers the all around performance you need.

EWE: $1,285.00
ACT: $1,785

10'6" SMOOTHIE All Around Performance Stand Up Paddle Board Focus SUP Hawaii 10'6" SMOOTHIE All Around Performance Stand Up Paddle Board Focus SUP Hawaii

Delivers the all around performance you need.

ACT: $1,795.00
11'6" SMOOTHIE All Around Performance Stand Up Paddle Board Focus SUP Hawaii 11'6" SMOOTHIE All Around Performance Stand Up Paddle Board Focus SUP Hawaii

Delivers the all around performance you need.

ACT: $1,880.00
11'2" LADY SUP for Women Stand Up Paddle Board Focus SUP Hawaii 11'2" LADY SUP for Women Stand Up Paddle Board Focus SUP Hawaii

For women paddlers who want to paddle with ease.

EWE: $1,420.00
12' TUNDRA TOURING All Around Stand Up Paddle Board Focus SUP Hawaii 12' TUNDRA TOURING All Around Stand Up Paddle Board Focus SUP Hawaii

The next generation all-around SUP.

EWE: $1,420.00
12'6" MARLIN TOURING Expedition Stand Up Paddle Board Focus SUP Hawaii 12'6" MARLIN TOURING Expedition Stand Up Paddle Board Focus SUP Hawaii

A great expedition board designed for open ocean and windy days on the lake.

EWE: $1,655.00
14' MARLIN TOURING Expedition Stand Up Paddle Board Focus SUP Hawaii 14' MARLIN TOURING Expedition Stand Up Paddle Board Focus SUP Hawaii

A great expedition board designed for open ocean and windy days on the lake.

ACT: $2,355.00
11'0" CALI KIDS Raceboard Stand Up Paddle Board Focus SUP Hawaii 11'0" CALI KIDS Raceboard Stand Up Paddle Board Focus SUP Hawaii

A proven record in both flat water and open water races.

VST: $1,275.00
12'6" CALI TURBO Raceboard Stand Up Paddle Board Focus SUP Hawaii 12'6" CALI TURBO Raceboard Stand Up Paddle Board Focus SUP Hawaii

A proven record in both flat water and open water races.

VST: $1,420.00
ACT: $2,195

12'6" CALI Raceboard Stand Up Paddle Board Focus SUP Hawaii 12'6" CALI Raceboard Stand Up Paddle Board Focus SUP Hawaii

A proven record in both flat water and open water races.

VST: $1,420.00
ACT: $2,195

14' CALI TURBO Raceboard Stand Up Paddle Board Focus SUP Hawaii 14' CALI TURBO Raceboard Stand Up Paddle Board Focus SUP Hawaii

A proven record in both flat water and open water races.

VST: $1,600.00
ACT: $2,415

14' CALI Raceboard Stand Up Paddle Board Focus SUP Hawaii 14' CALI Raceboard Stand Up Paddle Board Focus SUP Hawaii

A proven record in both flat water and open water races.

VST: $1,600.00
ACT: $2,415

12'6" BLUEFIN TURBO Raceboard Stand Up Paddle Board Focus SUP Hawaii 12'6" BLUEFIN TURBO Raceboard Stand Up Paddle Board Focus SUP Hawaii

The perfect choice for windy and choppy days.

ACT: $2,045.00
14'0" BLUEFIN TURBO Raceboard Stand Up Paddle Board Focus SUP Hawaii 14'0" BLUEFIN TURBO Raceboard Stand Up Paddle Board Focus SUP Hawaii

The perfect choice for windy and choppy days.

ACT: $2,250.00
14'0" BLUEFIN Raceboard Stand Up Paddle Board Focus SUP Hawaii 14'0" BLUEFIN Raceboard Stand Up Paddle Board Focus SUP Hawaii

The perfect choice for windy and choppy days.

ACT: $2,250.00
11'6" SOFT SUP Stand Up Paddle Board Focus SUP Hawaii 11'6" SOFT SUP Stand Up Paddle Board Focus SUP Hawaii

Features modern shape and real paddling and surf abilities.

Our Price: $995.00
10'6'' R TYPE Utility Stand Up Paddle Board Focus SUP Hawaii 10'6'' R TYPE Stand Up Paddle Board Focus SUP Hawaii

The toughest board around!

Our Price: $999.00
11'6'' R TYPE Utility Stand Up Paddle Board Focus SUP Hawaii 11'6'' R TYPE Stand Up Paddle Board Focus SUP Hawaii

The toughest board around!

Our Price: $1,070.00
7'10" RAW 1 Rawson Stand Up Paddle Board Focus SUP Hawaii 7'10" RAW 1 Rawson Stand Up Paddle Board Focus SUP Hawaii

Allows you to achieve high performance surfing.

Our Price: $1,775.00
8'4" RAW 1 Rawson Stand Up Paddle Board Focus SUP Hawaii 8'4" RAW 1 Rawson Stand Up Paddle Board Focus SUP Hawaii

Allows you to achieve high performance surfing.

Our Price: $1,275.00
8'8" IMPALA SS Rawson Stand Up Paddle Board Focus SUP Hawaii 8'8" IMPALA SS Rawson Stand Up Paddle Board Focus SUP Hawaii

Allows you to achieve high performance surfing.

Our Price: $1,895.00
7'4" PRO MO Rawson Stand Up Paddle Board Focus SUP Hawaii 7'4" PRO MO Rawson Stand Up Paddle Board Focus SUP Hawaii

Allows you to achieve high performance surfing.

Our Price: $1,695.00
7'8" PRO MO Rawson Stand Up Paddle Board Focus SUP Hawaii 7'8" PRO MO Rawson Stand Up Paddle Board Focus SUP Hawaii

Allows you to achieve high performance surfing.

Our Price: $1,750.00
   
 
With the tagline “Your Life Your SUP,” whatever paddling activity you desire, Focus SUP Hawaii has the board for you.