We've been working hard to bring you the best site online for SUP and Surf gear, as well as beautiful and striking surf and tropical home decor and our famous Surfer Baby line of infant and kids clothing, play gear, and gifts as well as other high quality surf and beach themed goods for the whole family. We hope you enjoy the new site and all of the features we've added, as well as create or migrate your account here. Please shoot us an email or give us a call at the number above if you have any questions! Mahalo!





We love paddling with our dogs! From our famous Pup Deck traction pad for dogs to floatation devices and water toys, take a look at our paddling with your dog section!






Surfin' USA Aluminum Metal Poster Sign 12x18

12x18 Aluminum sign that says Surfin' USA. Predrilled holes for easy hanging.

List Price: $21.50
Our Price: $18.50
You Save: $3.00
Tuffo Water Resistant Indoor/Outdoor Blanket Tuffo Water Resistant Indoor/Outdoor Blanket

The Tuffo Surf blanket is lightweight, padded, stylish,  and water-resistant and can be used both indoors and outdoors.

Our Price: $38.50
I'm Not a Seal shark repellent Sticker I'm Not a Seal shark repellent Sticker

I'm Not a Seal shark repellent Sticker

Our Price: $3.50
The Big Board SUP Schlepper Stand Up Paddle Surfboard Carrier Shoulder Sling The Big Board SUP Schlepper Stand Up Paddle Board Carrier Shoulder Sling

The Original and still the best SUP carrying strap on the market.

Base Price $24.50
GoBag Mako Dry Bag Self-Sealing Magnetic Waterproof iPhone 6 Case GoBag Mako Dry Bag Self-Sealing Magnetic Waterproof iPhone 6 Case

Great for iphones! Measures 7.5 x 6 (19.05 cm x 15.24 cm).

List Price: $48.00
Our Price: $42.95
You Save: $5.05
supPOCKET Stand Up Paddleboard Mesh Deck Bag (Blue) supPOCKET Stand Up Paddleboard Deck Bag Zippered Storage Pocket (Blue)

The perfect solution for storing your phone, wallet, water, etc with you on your standup paddling session.

Our Price: $49.85
Surf Town USA Sign

12x18 Aluminum sign that says Surf Town USA. Predrilled holes for easy hanging.

List Price: $21.50
Our Price: $18.50
You Save: $3.00
The The Pup Deck - Deck Pad for Dogs - Paw Prints (Teal) The The Pup Deck - Deck Pad for Dogs - Paw Prints (Teal)

The The Pup Deck - Deck Pad for Dogs - Paw Prints (Teal)

List Price: $45.00
Our Price: $39.95
You Save: $5.05